Customer Advisory Panel Research Program

Finding and recruiting the right customers to interview is often the greatest challenge and expense in your market research efforts. Turner Research Network has developed a unique Customer Advisory Panel program that offers fast, customized research delivering targeted results at vastly lower costs. Virtually any company that has customers coming into their business can benefit from this cost-effective research program.

How it Works

TRN recruits your customers either on-site or via customer-subscribed marketing lists and invites them to become part of an ongoing Customer Advisory Panel or "Customer Community". We tap into this community of loyal customers by interviewing them on a variety of topics that enable you to get the customized feedback you seek.

Your advisory panel can be engaged online or in person over time to:

The Benefits

Having an ongoing dialogue with an accessible panel of your motivated, loyal customers offers three remarkable market research benefits:

Saves Time – Projects and surveys can be designed and administered to a defined sample group very quickly to get you the results and insights you need in a fraction of the time required by more traditional research methods.

Decreases Costs – Project costs for building, designing and maintaining the customer panels and conducting the individual research projects are significantly lower than other types of ad hoc research.

Builds Customer Loyalty – Customers who choose to engage in your panels and share their opinions are invested in your brand, and their invitation into a more defined "Customer Community" enhances that relationship.

To learn more about how TRN can help you build a Customer Advisory Panel, Contact Us or call us at 866.216.4876.